Dubai

Dubai Festivals & Retail Establishment

The core responsibility of the Dubai Festivals & Retail Establishment (DFRE) is to position Dubai as an international events and entertainment hub and increase competitiveness as a retail destination through festivals and promotions.

Through strategic development of our festivals calendar, we have the responsibility to conceptualise, organise and continually improve the content and activation of festivals and events for Dubai’s events calendar. Ultimately, the goal is to attract higher traffic from near markets and drive greater economic impact.

The retail function facilitates investment and development to ensure Dubai’s competitiveness in this sector, and actively promote events in the retail sector to encourage spending.
You May Also Like
Dubai Shopping Festival 2017 Events
Dubai Shopping Festival 2017
Coming Soon
$POI Name Events
DJ Snake
Get your dance on
$POI Name Events
Gary V
A night of song
Driving Master Classes - Dubai Motor Festival 2015 Events
Driving Master Classes
Enjoy a driving MASTER CLASS
National Day Fireworks Events
National Day Fireworks
Don't miss a sparkling display