Dubai’s new retail initiative, The Big Summer Sale kicks off today (Thursday)

22 July, 2015

Media Centre of Dubai Festivals and Retail Establishment

  • Fashion-related exhibition from 23 July – 1 August will give the perfect start to 18th edition of Dubai Summer Surprises
  • Shoppers can pick up world’s most sought after designer brands at unmatchable prices, all under one roof


The Big Summer Sale, a new retail initiative at this year’s Dubai Summer Surprises, organized by the Dubai Festivals and Retail Establishment (DFRE), an agency of the Department of Tourism and Commerce Marketing (DTCM), will kick off today (Thursday, 23 July) with the promise of offering residents and visitors a shopping experience like no other.

Press Contacts
View All Press Contacts