Dubai

Dubai Tourism unveils satisfaction and happiness survey

Dubai Tourism unveils satisfaction and happiness survey

24 April, 2016

DTCM

Dubai Tourism has introduced a more advanced mechanism to measure and track the satisfaction levels of visitors to the city with various aspects of the destination offering from their time of arrival until departure. As part of its wider Dubai International Visitors Survey (DIVS), this module is designed to scrutinise the end-to-end tourist experience and how likely a visitor of each nationality is to positively endorse Dubai as a must-visit destination, across the core destination pillars and services that are likely to most impact their travel.

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