Multi-million-dollar project for Dubai Central

18 May, 2016


MBLM, the Brand Intimacy Agency focused on strategy, design, creative and technology, announced the successful launch of a comprehensive real estate branding programme for One Central, a mixed-use, multi-billion-dollar project. One Central is the latest real estate development from Dubai World Trade Centre (DWTC). The 540,000 square-metre master plan encompasses commercial, residential, hospitality and entertainment components, and will complement the surrounding offerings of Dubai International Convention and Exhibition Centre, Emirates Towers and Dubai International Financial Centre.

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