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Industry report

Design, media and entertainment guide

Tue, August 18, 2020

Dubai’s innovative media and entertainment sector has positioned the emirate as a gateway to the Middle East, South Asia and Africa, markets with a combined GDP of US$7.7 trillion.

Dubai’s innovative media and entertainment sector has positioned the emirate as a gateway to the Middle East, South Asia and Africa, markets with a combined GDP of US$7.7 trillion.

6%

of the global population is MENA

The Middle East and North Africa region alone account for 6% of the global population.

67%

Internet penetration rate

The MENA region has witnessed one of the fastest-growing internet penetration rates in the world, from 30% in 2014 to 67% in 2019.

US$2.97 bn

Video streaming revenue

SVoD (video streaming) revenues in the MENA region are set to hit US$2.97 billion by 2025.

3%

Online content in Arabic

With over 420 million people around the world speaking Arabic, only three per cent of online content is in the local language

Overview
01
Growing demand for Arabic content
Dubai, with its business-ready infrastructure and leading position in the Arab world, offers content creators, broadcasters and publishers an opportunity to leverage untapped potential.
02
Investment in international design talent
As a multicultural community with an appetitive luxury and design, Dubai is an ideal testbed that attracts investment in media, fashion and design.

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