Business events are the ultimate networking tool, fostering relationships with industry leaders and innovators that often lead to new projects and collaborations – which in turn strengthens the success of future events.

As an ambassador, your industry presence grows, regionally and internationally. It presents you with fresh opportunities, earning recognition among peers, and elevating your organisation’s position within its sector.

Hosting an international event places the spotlight on your products, research, and expertise globally, enabling you to influence the agendas of international organisations, companies, and associations.

The Dubai Business Events team can help you submit a successful bid by coordinating the entire process to ensure a professional presentation and a positive outcome.

The bid guidelines are analysed by Dubai Business Events in partnership with the Al Safeer Congress Ambassador to fully understand the bidding process and the key decision making factors. A Bid Committee is formed, featuring stakeholders such as the Al Safeer Congress Ambassador, Dubai Business Events, Dubai World Trade Centre, the Professional Congress Organiser and other interested parties. A bid document is then developed according to the bid guidelines. The bid document will typically include support letters from relevant stakeholders, information about Dubai, venue and accommodation options, suggestions for social activities, a conference budget and other relevant information.

The bid document is submitted to the international association and qualified cities are shortlisted. Representatives from the international association conduct a site inspection in the short listed cities to assess their suitability as hosts. The updated bid document is submitted (if required).

The bid is presented by the Al Safeer Congress Ambassador and Dubai Business Events to a committee from the international association. Lobbying and marketing activities are then conducted to position Dubai’s bid. The members or the committee from the international association vote on their preferred host city and the decision is announced, with bidding cities then informed.

Safeer Congress

Q: Empower your industry

Through this programme, Dubai Business Events provides the tools to build the case for, and pitch your international or regional association, society, or federation to host its next event in Dubai.

The ambassadors play a pivotal role in identifying potential business events for Dubai, presenting at international forums and contributing insights during the bid processes. In return, ambassadors benefit by raising their own profile and expanding their international networks.

A crucial element in winning any bid for an international conference is the support of a respected, influential local host. This programme brings together sector leaders and members of global organisations to position Dubai as a pivotal hub for international business events.

Our ambassadors, drawn from professional bodies, governmental entities, and corporations, are highly respected in fields such as medicine, science, innovation, and commerce. With the aim of fostering new business opportunities, these ambassadors generate leads for new business events for Dubai, offer opportunities to showcase our offerings at international events, and contribute valuable insights during conference bid processes.

All our ambassadors are passionate about Dubai and the UAE and are dedicated to promoting the emirate as well as their respective scientific or industrial fields globally.

Benefits

Build connections

Elevate your profile

Empower your industry

Shape the agenda

It grants membership to an exclusive community in the city that celebrates shared success.
Dubai Business Events regularly hosts networking and training events for ambassadors, including an annual awards ceremony honouring those who have been pivotal in securing conferences for the city.
Ambassadors are also invited to some of the latest and most thrilling experiences across Dubai, including top attractions, cultural performances, and city-wide festivals, allowing you to experience elements of the city before promoting it to the world.

The process

Expand all steps

Get support

Review the conference details

Preparing the bid

Submitting the bid

Decision is made