Hundreds of shoppers were rewarded with amazing prizes
Big wins were up for grabs, thanks to everything from raffle draws to spend-and-win competitions that ran throughout the festival. Many got to test their luck as cars, cash, hotel stays, gift vouchers and more prizes dazzled shoppers every day. While 10 malls gave shoppers a weekly chance to drive away in a brand new Infiniti Q30, others had instant goodies waiting for them, including cinema tickets and AED100 in vouchers. Meanwhile, Mall of the Emirates enticed customers with lucky draws to win up to AED10,000 and The Dubai Mall gamified their giveaways, with surprise telephone booth quizzes, guess the teddy bear’s weight game and summer-themed selfie opportunities.